2nd Jul 2022
ETV Telugu ETV Telangana ETV Andhra Pradesh ETV Plus ETV Abhiruchi ETV Life ETV Cinema ETV in USA



Abhiruchi, ETVs all new food channel (in your own mother tongue) is on the floor to take you on a culinary dream tour. From yummilicious breakfast recipes to wake up to, to exotic continental dishes to surprising street food corners, Abhiruchi covers it all.

Like the New Year’s festive Shadruchulu (six tastes), this 24 hour channel blends trends and introduces you to traditional palates like Prasadam recipes to finger licking good sweet course. In all, Abhiruchi succuessfully answers the age-old debate of eat to live or live to eat as ‘LOVE TO EAT. Period.’

Abhiruchi will also take you to a ride to explore the hidden delicacies and mouthwatering recipes in the best candid way possible. Do not worry if you are you a novice or a lazy lad as Abhiruchi offers easy recipes that transform you into a quick chef and gourmet’s pride.

For the fitness freaks and the moms- to- be– we have healthy eatery options.

The new Bahus will have a take home recipe of their choicest Pindivantalu and continental cuisine to win laurels of their MILs. Moms can tactfully craft camouflaged nutritious dishes for their ‘healthyfood- reluctant’ kids.

A nawab or an aamadmi – Abhiruchi offers all a specially-customized cuisine from dawn to dusk.

If you have Abhiruchi, you can bake the cake, eat it and serve it too.